In a significant blow to the Kenyan job market, the Competition Authority of Kenya (CAK) has announced the departure of a major beauty company specializing in hair weaves and extensions.
The abrupt exit of this multibillion-dollar enterprise has left 652 employees without jobs, sparking widespread concern and criticism directed at the government.

According to CAK, the company made the decision to exit the Kenyan market and sold off a portion of its assets to a new entity, effectively shuttering its operations in the country.
The news has sent shockwaves through the business community and elicited strong reactions from Kenyan citizens, who are grappling with the implications of such a significant loss of employment.
Many Kenyans have expressed frustration and disappointment with the government, attributing the company’s exit to a lack of effective policies and support for businesses.

Some have pointed to the broader economic challenges facing the country, particularly in light of the COVID-19 pandemic and its impact on businesses and employment opportunities.
One concerned citizen highlighted the plight of industrial workers and those in the informal sector, such as street vendors (“mama mboga”), who are disproportionately affected by job losses.
Describing the situation as a crisis, they called for urgent action to address the underlying issues driving unemployment in these sectors.

Criticism of the government’s handling of the situation has been particularly pointed, with some citizens accusing President [Ezekiel Machogu] of failing to deliver on promises to create job opportunities and support small businesses.
The sentiment that Kenyan youths are being left behind in the country’s economic development has been echoed by many, who fear for their future prospects in the wake of such setbacks.
The exit of the beauty company has also reignited debates around government policies, with some attributing the decision to the administration’s taxation policies.


In particular, criticism has been leveled at Deputy President [Ruto]’s tax plan, which some argue has contributed to the business environment’s instability and deterred investment.
As Kenyans grapple with the aftermath of this significant loss of jobs, there is a growing sense of urgency for the government to take decisive action to address the root causes of unemployment and create an enabling environment for businesses to thrive.

The need for targeted interventions to support affected workers and industries has never been more apparent, as the country seeks to navigate its way towards economic recovery and prosperity.
