The Hustler Narrative.
The Hustler Narrative has been taking shape and is now on the lips of every politically-connered Kenyan beginning with President Kenyatta himself, Raila Odinga and Francis Atwoli.
It all started as a pedestrian talk, found a place in the hearts of Kenyans and is now giving DP. Ruto’s opponents a hard time to counter it and measure up to his fast growing popularity across the country.
For a long time now, DP. Ruto’s opponents have maximized and used every available efforts to demonize Hustler Narrative without offering an alternative viable slogan.
But,
The man of Sugoi has vowed to change the political conversation from one that addresses the issues affecting the Haves and highly monied individuals to a Hustler Discourse.
Political analyst and Law Scholar Dan Ojwang has argued that the only available option for Raila Odinga is to join the Hustler Movement since he has lost the grip of the bigger population.
OJWANG: You don’t just fight a narrative by poking holes on it. You must come up with a viable slogan.
Analyst Javas Bigambo says that it will take Uhuru, Raila and their supporters all their efforts to bring down Ruto.
BIGAMBO: Ruto is a gallant and resilient man who cannot be stopped by a mere political frustrations.
Professor Edwin Kisangani on his part has also argued that DP. Ruto’s Kenya Kwanza and the Hustler Narrative is resonating well with Kenyans and it is visible in form and shape.
As the August polls now come closer, and whether Kenya Kwanza or Hustler Narrative is good or bad, it is clear beyond any shadow of doubt, that William Samoei Ruto has conered his opponents.
